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2022 - 2024

UX & Behavioural Researcher 
Company : Jaguar Land Rover - Gaydon/UK

  • Led UX Research Projects: Conducted in-depth research to validate iterative UI design proposals for JLR's future Infotainment Systems. Employed a range of mixed-methods approaches, including qualitative and quantitative to measure user experience and usability efficiency in actual driving scenario.

  • Collaborated Cross-Functionally: Actively collaborated with cross-functional teams to conduct expert reviews, cognitive walkthrough sessions throughout the product development lifecycle. Developed a robust competitor analysis strategy to set benchmarks and gain valuable insights.

03 Work Experience 

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2019 - 2022

Lead UX Researcher 
Company : Maruti Suzuki India Limited - Gurugram

  • Founding member of the inaugural UX research team at Maruti Suzuki, I helped to shape the company's approach to user-centered design.

  • Enhanced Digital User Experience: Strategized Visual and Voice User Interfaces for Suzuki's Digital Systems by leveraging Information Architecture, Wireframing, UI Design Principles, and UX Research methodologies. Specialized in studying Driver Distraction using Eye Tracking (Tobii Glasses).

  • Led UX Team & Fostered Collaboration: Led a UX team and collaborated with cross-functional teams (HMI Interface Development Teams, Human Factors & Visual Science Specialists) to enhance UX Research and design processes.

02 Work Experience 

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2013 - 2019

Senior Human Factors & HMI Engineer
Company : Renault Nissan Mitsubishi Alliance 

  • Enhanced in-car user experience: Conducted ergonomic analysis on in-car controls to enhance user experience. Defined market specific requirements by studying users needs at all the stages of user journey through field visits, user interviews and by conducting usability clinics.

01 Work Experience 

01 Skills 

Mixed Method UX Research​

A/B Testing

Eye Tracking

Competitive Review & Research

Usability Heuristic Evaluation

​User Interview

Card Sorting​​​

Thematic Analysis

User persona creation

R (Programming Language)

Statistical Analysis 

System Usability Scale (SUS)

Survey Design

Task Analysis

Contextual Inquiry

Cognitive Walk-Through​​

Field Studies

User journey mapping

Active listening

Attention to detail

Conflict management

Strong team player

Cross-cultural & Collaborative

Story telling

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